In his first week as Mitt Romney’s running mate, Paul Ryan has helped contribute positive coverage toward the Romney campaign. Last week, positive coverage toward Romney almost eclipsed his negative coverage.
Positive Coverage Toward Romney Almost Eclipses Negative in Ryan’s First Week
In the first week of Paul Ryan as Mitt Romney’s running mate, Mitt Romney’s positive coverage has increased drastically. 4thEstate published a post on August 14th, showing that in just the first three days following the announcement, Romney’s positive coverage increased dramatically. In the full first week following Romney’s choice, his positive coverage went from just 6% of total coverage to 17%, only 2% less than his positive coverage. It is the closest margin of negative to positive coverage Romney has had since May.
Ryan Proves To Be Positive Messenger in First Week
While many outside analysts, partisans, citizens and former politicians also contributed to this positive coverage, with much of it praising Romney for his choice of Ryan as running mate, it was statements from Paul Ryan himself that provided the most positive coverage. Over 15% of the positive statements toward Mitt Romney during the week of August 11-17 came from Paul Ryan. He used his moment in the spotlight to amplify the most positive messaging about Romney than anyone else during his first week, even more than Mitt Romney himself.